Baseball isn’t accessible enough

Last night, Major League Baseball aired the “Field of Dreams” game. The footage was really beautiful—let's just say that.

It always makes you dream.

That said, people who don't have Netflix (and who want to watch sports legally) weren't able to watch the game. It was an exclusive on the platform.

I know, I know: lots of people have Netflix. But not everyone—especially those from an older generation who aren't as tech-savvy.

Tonight, baseball fans in Canada are eager to see if the Blue Jays can keep their momentum going against the Yankees.

But the game will be broadcast only on Apple. People who only have cable won't be able to watch it… and even if it had been on MLB.tv, there would have been regional restrictions.

More and more, we're realizing that watching sports isn't easy. There are always new restrictions coming into play.

Quebec is somewhat spared (the home run derby and the playoffs are either on RDS or TVA Sports), but that's not always the case.

We understand why the digital revolution (which will also affect the Montreal Canadiens) is happening, but…

But we mustn't forget the customers in all of this. Subscribing to watch every game in a sport (especially for Americans who follow the NFL) isn't easy anymore. And it's expensive.

Will we, at some point, reach a breaking point and reverse course for the sake of the customer—who is supposed to be king?

Will we tell our grandchildren that, at one time, the sports world tried to make its product as inaccessible as possible—and will that make them laugh?

Created by humans, assisted by AI.